Solar Simplified
A unified brand identity and Webflow site designed to boost lead generation in a competitive solar market.
SOLAR ENERGY
LEAD GENERATION
A rebrand that earns trust at first glance and converts before the scroll ends.
Inspire Solar had earned real credibility in the field — the website just wasn't reflecting it. I rebuilt the Webflow experience to remove friction and guide visitors straight to quote requests: high-contrast CTAs, clear plan comparison content, and messaging that speaks to savings without overselling. The visual system extended into ad creative, event pages, and social assets, creating a single brand source of truth. Less noise, faster decisions, more leads.
